New Products

2 Harts Boutique

Booth: 410

Shop 2 Harts Boutique for cozy new sweaters, stylish tops, denim, and Mixology scents! Find gifts for everyone — plus accessories, lotions, and more. Sizes S–3XL. Fashion, fragrance & fun — all with heart!

AKP Health Insurance

Booth: 311

Free independent advice on all things health insurance related.

Apples Gone Wild

Booth: 322

We have several new flavors we will be offering! Butter crunch & Kit Crunch just to name a few!

Aria Clothing Co.

Booth: 722

Where bold meets chic — without breaking the bank. Step into style with our fashion-forward boutique, where every piece is designed to make a statement. From eye-catching holiday party looks to everyday trendsetters, we bring you on-trend.

Azero Monogram LLC

Booth: 304

at Azero Monogram, we’re excited to introduce custom wallets and tumblers — designed to celebrate your story and make every day special. Each piece is crafted with care and creativity, turning everyday items into meaningful keepsakes.

Bangin Foods

Booth: 306

Buttered Cinna-Bunz and Bangin Jalapeno: fall flavors for a limited time.

Beau Laundry Co.

Booth: 317

Our "Come Smell My Balls" branded T-Shirt will let everyone know in front of you and behind you that your (dryer) balls are sniff worthy, and they might even like it!

BeyondTech US

Booth: 318

Bluetooth Crystalized Headphones
Noise Cancelling Earbuds
Power Cases for I Phone and Galaxy
Waterproof Speakers

Busy Moms Boutique • Mommy Fuel

Booth: 129

• Bamboo Children’s Pajamas: soft, cozy & perfect for little ones.
• Stylish Women’s Clothing: trendy, comfy, and mom-approved.
• Loaded Teas: packed with caffeine, vitamins & energy to keep you going strong.

Cate & Co. LLC

Booth: 501

Original acrylic art and prints featuring pets, holidays, flowers, bicycles, and more. Greeting card sets, seasonal gift baskets, and other whimsical, colorful creations.

Cherry Blossom Botanicals

Booth: 703

Bath bombs, goat milk mini baths,

Cloud Nine with Courtenay

Booth: 1209

Glitter coffee/tea cloud bombs (caramel, pumpkin, and peppermint for the holidays)
Champagne-flavored glitter cloud bombs- perfect for Mimosas or your favorite wines.

Club Thread Boutique

Booth: 433

Cozy fleece lined Shackets, Holiday Tees, Funny Ornaments and Kitchen Towels!

Color Street-Lisa Canedo

Booth: 605

Polish, charms, makeup

D&E Holiday Lighting

Booth: 310; 319

Infinity lights.

Discovery Toys

Booth: 506

Discovery Toys releases the new toys for 2026 at our convention in August so stay tuned.

Elizabeth Kelly

We are adding new products weekly! Be sure to check back often!

Europa Designs Inc.

Booth: 006

We are very excited to offer our two new Fashion divisions. We have added to our collection: beautiful leather apparel, fashion sweaters, and Italian gemstone jewelry.

Finn & Millie’s

Booth: 708

New for the season — festive holiday footies and swaddles, plus our baby collegiate collection for the tiniest Hawkeye and Cyclone fans!

Fuzed Permanent Jewelry

Booth: 629

New charms and chain options.

Ginger Snap Custom Confections

Booth: 818

I will be rolling out my new cupcake mixes! Each mix makes one dozen cupcakes.

Habibe Sunglasses

Booth: 328

Our new collection will be available for this event!

Hot Mess Brands

Booth: 710

Our new giftable sizes are great for stocking stuffers, party favors, or quick snacks during the busy season. A little heat, a lot of flavor, no extra fuss.

Jo on the Go

Booth: 134

I have a moisturizer I would love for you to tryI have an amazing moisturizer that I think you'll absolutely love.

Lionberry by "Mama Pajama Elderberry SIPS"

Booth: 612

LionBerry Restorative Refresher is the World's First Farmed Sports Drink! Made with elder-flower tea, Elderberry, Tart Cherry, Lionsmane extracts, honey, and its delicious!

LipSense / SeneGence

Booth: 512

Brow pencils! Silky lip oils! Bronzing and highlight sticks! One step cream lip colors! Breakthrough anti-aging skincare treatments!

Luminous by Lora

Booth: 914

We are helping men get their mojo back with GuyBrows and GuyLiner!
Special occasion makeup services. If you want a radiant, yet classy, look for a special occasion guaranteed to turn heads, Lora is your "mature skin" Illuminator!

Madison County Winery

Booth: 9

We will have a wide variety of our wines to sample and purchase! If your a dry red, white, semi-sweet or sweet drinker, we have something for everyone!

MemoryWicks Candle Co.

Booth: 233

Body butters, sugar scrubs, perfume & cologne rollerballs, hair & body oil, car diffuser refills.

MinDee’s Nuts

Booth: 821

1 new flavor of almonds.
2 new flavors of mixed nuts
2 new trail mixes

Natural Balance

Booth: 715

See and experience the most beautiful collection of Natural Balance power bracelets ever. Discover firsthand how our magnetic & ionic therapy bracelets can bring balance, energy, and vitality into your life.

Olga's Organics

Booth: 126

Face Toner
Face Oil
Body Oil
Body Whip
Face Powder
Makeup Remover
Perfume
Eyeshadows
Lip Tints

pawTree

Booth: 1201

#1 - Plaque Control for fresher pet breath and cleaner teeth!

#2 - 10-in-1 Multivitamin! 10 solutions in ONE tasty chew that your pets will love!

Porch Light Candle Company

Booth: 120

Our new products this year are scented Foaming Hand Wash. Lush lather and skin softening formula.

Recap Books

Booth: 132

Start with an express recap, a digital eBook you can share with everyone.

Samis Handmade Jewelry

Booth: 202

Permanent jewelry in gold-filled and 925 sterling silver.

Scout & Molly's Boutique

Booth: 603

Find the latest in Women's Contemporary Fashion at Scout & Molly's Boutique. We'll have a great selection of Holiday styles, along with new coats, jackets, sweaters, bottoms, jewelry, shoes and everything you'll need for a complete look.

Styled by JJ

Booth: 608

Jewelry, shoes, handbags, and sunglasses!

The Honey Den

Booth: 416

Candy snackleboxes, chocolates, nostalgia candy, stocking stuffer station, kids Play-Doh, slime, and plush. Sassy gifts, gummi candy bar.

Vi Bella

Booth: 508

Hymnal ornaments, garlands, and bracelets - made from donated hymnals from local churches and colleges in NW Iowa.

Wicked-Goods

Booth: 925

Variety 6 pack Vodka
Variety 6 pack Rum
Variety 6 pack Champagne
Variety 6 pack Tequila
4 pack Glitter bombs